NEXLY LAB / R&D PORTFOLIO  V1.0
CONFIDENTIAL WARSAW — PL
R&D Review · April 2026
What we've been
building with
your backing.
Nine products, one R&D program. A short walk through what's live, what's in flight, and where we think the next bet is.
Prepared for
Eyal Avramovich
11 / 05 / 2026
NEXLYLAB.COM 01 / 14
NEXLY LAB/ §00 — CONTEXT
WHAT YOU'RE FUNDING02 / 14
§ 00 — Context
You know us. You know the team.
So today — the work.
The R&D track you've been backing for the last year runs nine parallel products. Some are live and generating usage. Some are in closed beta. Some are prototypes we're deciding whether to push. This deck walks through each — what it is, where it sits, and what we're learning.
10
Projects in flight
Across mobile, AI agents, commerce, tooling.
03
Shipped to production
Real users. Real usage data.
03
In closed beta
Onboarding design partners now.
04
In development
Internal tools we may externalise.
§ 00 — CONTEXT 02 / 14
NEXLY LAB/ §01 — PORTFOLIO
INDEX03 / 14
§ 01 — Portfolio
Ten projects. One lab.
01 Helpi · Technician IN DEV · MVP
AI voice assistant for field service technicians.B2B · FIELD · AI
02 Helpi · Supplier IN DEV · MVP
AI teammate that turns emails into team tasks.B2B · SaaS · AI
03 GymVox CLOSED BETA
Voice-first AI coach, beginner to advanced.VOICE-FIRST · AI
04 E-commerce Studio IN DEV
Multi-tenant AI platform — Shopify · Woo · MLM (GAIO).SaaS · AI · COMMERCE
05 PixQuest IN DEV
Snap a textbook → AI builds a learning game in 60s.EDTECH · AI · KIDS
06 WattRunner MVP · Feedback
On-demand EV charging-valet marketplace.MARKETPLACE · EV
07 AVM MVP · Feedback
AI content ideation for TikTok & YouTube creators.AI · CREATOR TOOLS · ANALYTICS
08 Agents Studio IN DEV
Internal framework for shipping AI agents fast.INTERNAL · AI
09 Idea Tool Internal Tests
From napkin idea to validated brief, in an afternoon.RESEARCH · AI
10 LP Creator Internal Tests
90+ design DNAs and a 2-command pipeline to ship landing pages.INTERNAL · AI
§ 01 — PORTFOLIO / 10 PROJECTS 03 / 14
NEXLY LAB/ §02 — PROJECT · 01
HELPI · TECHNICIAN04 / 14
§ 02.05 B2B SaaS · Mobile · Field-service
In Dev · MVP
Helpi · Technician
A voice-first assistant for field service technicians: elevators, CCTV, intercoms, HVAC, anything that gets fixed on-site. Where AI finally shows up for people who work with their hands.
AI has reshaped knowledge work. It hasn't shown up for field technicians yet. They juggle many tools to document one repair: voice notes in one app, photos in another, part requests typed on a phone between jobs. Helpi replaces the whole stack with a voice-first mobile app and a synced web CRM. The technician talks, AI listens. It structures the notes, reads what the job needs, and drafts the part request straight to the supplier.
Platform
Mobile (iOS & Android) and web CRM, synced in real-time
Users
Freelance technicians & small service firms
Market
~20M field service technicians worldwide
Edge
Voice-first (hands full of tools) · AI structures notes and drafts supplier requests · works across service industries
Status
MVP in dev · direct supplier partnership in place
Next
Pilot with first supplier's technician network
B2B FIELD-SERVICE VOICE AI-NATIVE
PROJECT · 01 / 10 — HELPI · TECHNICIAN 04 / 14
NEXLY LAB/ §02 — PROJECT · 02
HELPI · SUPPLIER05 / 14
§ 02.06 B2B SaaS · AI-native · Team inbox
In Dev · MVP
Helpi · Supplier
The other half of the Helpi ecosystem. An AI teammate that turns emails into tasks. It looks up prices, pulls product details, drafts replies, and routes each task to the right person on the team.
Parts suppliers run their whole business through email. Helpi turns every incoming message into a task the team can route, own, and close. An AI works alongside at every step. It looks up part prices. It pulls product details from the catalog. It drafts the reply. It hands the task off to the right person automatically. Same inbox the team already uses, now with a brain.
Users
Parts suppliers for service industries
Market
55K+ machinery & equipment wholesalers in US alone · $370B+ MRO distribution in NA+EU
Roles
Admin · Manager · Employee (many-to-many task ownership)
Status
MVP in dev · first supplier (owner + staff) onboarding
Next
Validate with first supplier → keep improving AI with real usage
B2B AI-NATIVE TEAM INBOX MAIL
PROJECT · 02 / 10 — HELPI · SUPPLIER 05 / 14
NEXLY LAB/ §02 — PROJECT · 03
GYMVOX06 / 14
§ 02.01 Mobile · AI Coach · B2C Fitness
MVP in dev · Pre-launch waitlist
GymVox.
Voice-first AI coach for everyone, from first-time gym-goer to advanced lifter. Turns "I don't know what to do" into "I know exactly what to do today."
Most fitness apps drop you with cold interfaces; personal trainers fix this at $50–150/hour. GymVox closes the gap with a voice-first AI Trainer (name user-configurable) and a stack of AI superpowers in your pocket: realtime voice coaching, fitness Q&A, exercise-form analysis, body-photo progress checks, gym-equipment recognition, diet planning, nutrition & workout journals, and an adaptive workout generator backed by a 920-exercise atlas that scales beginner → advanced. 80% of a trainer's value at 5% of the cost.
AI core
OpenAI GPT-4o + Realtime · GPT-4o Vision · custom coaching prompts & safety rails
AI features
Realtime voice coach (custom name) · fitness Q&A · exercise-form analysis · body-photo progress checks · gym-equipment recognition · diet planning · nutrition & workout journals · adaptive workout generator
Content
920-exercise atlas · anatomical muscle maps · technique cues
Edge
Voice-first · scales beginner → advanced · comeback over streaks · identity reinforcement, not guilt cycles
North star
Comeback Rate: % returning within 14 days after a 3+ day gap
Next
Closed beta (200 users) · paywall validation · phased coaching journey
VOICE-FIRST VISION AI MULTIMODAL BEGINNER → ADVANCED MOBILE B2C
PROJECT · 03 / 10 — GYMVOX 06 / 14
NEXLY LAB/ §02 — PROJECT · 04
E-COMMERCE STUDIO07 / 14
§ 02.07 SaaS · AI · E-commerce · MLM · B2B
Production · First tenants live
E-commerce Studio.
Multi-tenant SaaS platform for running configurable AI services on e-commerce & MLM. Shopify, WooCommerce and GAIO (for iMain) all run on the same engine.
Not a plugin — a platform. Each tenant gets an isolated Product with its own marketplace of AI services (chat, knowledge search, recommendations, analytics) and a composable widget stack mounted on their store. Thin Shopify / Woo bridges embed the widget; the same engine powers GAIO — the AI assistant we built for iMain (MLM) — and extends to any commerce surface next.
Architecture
Multi-tenant — Org → Product → Store · plan-gated (Free / Pro / Enterprise)
Services
Marketplace of 18+ AI services — chat, RAG, recommendations, forecasts, coach
Widget
Composable blocks + themes · Shopify & Woo bridges · per-tenant branding
Stack
Next.js 16, Postgres + pgvector, Drizzle, Socket.io, Turborepo
Status
Production · GAIO (iMain / MLM) live as first tenant
MULTI-TENANT AI MARKETPLACE SHOPIFY · WOO · MLM GAIO
PROJECT · 04 / 10 — E-COMMERCE STUDIO · MULTI-TENANT AI PLATFORM 07 / 14
NEXLY LAB/ §02 — PROJECT · 05
PIXQUEST08 / 14
§ 02.09 Edtech · AI · Kids
Closed Beta · Waitlist Coming Soon
PixQuest.
Snap a textbook page — AI builds a custom mini-game in 60 seconds. Kids play, the lesson sticks.
A parent photographs any page from a textbook; an AI pipeline reads it, extracts the key concepts, and injects them as live questions inside real arcade mini-games — Flappy with Pix the robot, Whack-a-Mole, more on the way. The child plays, learns, and asks for more.
Platform
iOS · Android · Web
Loop
Photo → AI pipeline → questions injected into arcade games · 60 seconds
Market
Global kids edtech (~$340B) · parent-paid
Status
Closed beta · families piloting in the wild
Next
Expand game library · open beta
EDTECH KIDS AI
PROJECT · 05 / 10 — PIXQUEST · SNAP-TO-LEARN 08 / 14
NEXLY LAB/ §02 — PROJECT · 06
WATTRUNNER09 / 14
§ 02.02 Marketplace · Mobility · EV · Gig-economy
Closed Beta · iOS
WattRunner.
An on-demand marketplace that connects EV owners with verified drivers who pick up the car, fast-charge it, and return it — killing the 45–90 min owners lose per session.
An EV owner requests a charge — a verified driver picks up the car, takes it to the fastest nearby station, and brings it back. Owner never leaves the chair. Each trip also feeds a live charger-intelligence layer: real wait times, queue length and price per station, updated by the driver network itself.
Market
Dubai first — 400+ DEWA stations, heat + driver culture, 70%+ YoY EV growth
Model
Platform commission — 5–10% of a $20–40 session fee
Edge
Live charger-intelligence layer powered by driver network
Status
MVP — Eyal and his driver as the first pair · infrastructure on low cost tier
Next
Geting feedback from first users and iterate
MARKETPLACE EV DUBAI REACT NATIVE
PROJECT · 06 / 10 — WATTRUNNER · EV CHARGING VALET 09 / 14
NEXLY LAB/ §02 — PROJECT · 07
AVM10 / 14
§ 02.03 AI · Content · Creator Tools
In Development
AVM.
AI content-ideation platform for TikTok & YouTube creators. Generate, filter, score and track video concepts through a multi-stage pipeline.
Most content tools help you edit — AVM helps you ideate at scale with an AI critic built in. Pick a niche + chaos level, and the pipeline generates concepts, filters by virality DNA (conflict, irony, shareability), pivots weak ones, scores emotional arousal, and runs 5-persona audience simulations. Only ~2% of concepts survive — those are the ones worth making.
Platform
Web app · workspace collaboration · role-based access
Pipeline
Generate → filter → pivot → score → simulate → publish
Stack
Multi-LLM routing (Claude · GPT · Gemini), local embeddings (HF), Next.js
Edge
AI critic + audience sim — ~10% concept survival rate
Status
In development, ready for internal tests · prompt-evolution. TikTok Analysys
TIKTOK YOUTUBE MULTI-LLM CREATOR TOOLS
PROJECT · 07 / 10 — AVM · AUTO VIRAL MACHINE10 / 14
NEXLY LAB/ §02 — PROJECT · 08
AGENTS STUDIO11 / 14
§ 02.08 Autonomous AI · Marketing · B2B
MVP · Internal pilot
Agents Studio.
Autonomous AI agents that monitor Reddit and Hacker News 24/7, build niche understanding, and propose authentic comments for human approval — agent-as-researcher, not copywriter.
Existing tools watch passively, spam without context, or generate copy in a vacuum. Agents Studio reads full discourse, distills insights into a persistent knowledge base (pgvector + Postgres), and proposes comments grounded in what the community actually rewards. A self-improving Learning Engine modifies its own strategy — every decision must move the agent closer to the campaign goal.
Type
Autonomous marketing agent platform · multi-agent per team
AI
Claude Haiku 4.5 (analysis) + Sonnet 4.6 (proposals, learning, chat)
Edge
Persistent, transferable knowledge · discourse analysis, not keyword matching
Status
MVP shipped · Reddit + HN · proposal/learning/chat live
AUTONOMOUS RAG LEARNING ENGINE B2B
PROJECT · 08 / 10 — AGENTS STUDIO 11 / 14
NEXLY LAB/ §02 — PROJECT · 09
IDEA TOOL12 / 14
§ 02.04 Internal · AI · Strategy
Production · Internal
Idea Tool.
From napkin idea to validated brief in an afternoon — the tool we use every time a new R&D project starts.
Every project on this deck started here. You drop in a one-liner. It interviews the founder, maps competitors, pulls keywords, challenges the weak assumptions, and spits out a brief tight enough for engineering to start that same day. The "nine-day MVP" cadence runs on this.
Platform
Web app · internal, plus a public-facing version in beta
Stack
Next.js, agent orchestration, Postgres
Model
Multi-agent (Claude + GPT-4o, specialised roles)
Status
Used internally on every new project for ~10 months
Next
Open a hosted version to select external founders
INTERNAL AGENTS STRATEGY
PROJECT · 09 / 10 — IDEA TOOL 12 / 14
NEXLY LAB/ §02 — PROJECT · 10
LP CREATOR13 / 14
§ 02.10 Internal · AI · Growth
Production · Internal
LP Creator.
A two-stage AI engine that turns a one-page brief into a deployed Next.js landing page. Every site in this portfolio shipped through it.
Two engines working as one. Layout-Generator spins up a library of 90+ visually distinct designs from a single brief, each enforced by a HARD STYLE DNA system so every output is unique. LP-Generator then takes the chosen design and the startup’s materials and ships a working Next.js app via two commands: /lp-research builds the strategy and copy, /lp-create turns the design HTML into deployed React components. The whole pipeline is how Nexly Lab produces its own landing pages.
Engine 1
Layout-Generator · 90+ design DNAs · landing / dashboard / mobile · Python
Engine 2
LP-Generator · /lp-research + /lp-create · brief → Next.js app
Stack
Next.js · Python · Docker · Prisma · MCP (Playwright, Context7, Lucide)
Style DNA
Asymmetric / symmetric · sharp / pill / organic · light / dark / glass
Status
Production internal · ships every Nexly Lab landing page
Next
Hosted commercial version in Q4
90+ DESIGNS STYLE DNA AGENTS NEXT.JS INTERNAL
PROJECT · 10 / 10 — LP CREATOR 13 / 14
NEXLY LAB/ §03 — CLOSE
FOR EYAL14 / 14
Thank you, Eyal.
Questions?
Opinions?
Both welcome.
Portfolio
10 projects in flight
03 in production · 03 in beta · 04 in dev
This deck
Happy to deep-dive any project next session.
Pick your three — we'll make Friday about those.
Direct line
hello@nexlylab.com
nexlylab.com
END OF DECK · THANK YOU 14 / 14

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